I want to go to New Zealand, Thailand and Hawaii (Giveaway)

{Suda Sudarsana talks about the new destination inspired Ambi Pur Air Effects range}

Suda Sudarsana P&G fragrance expert talks Ambi Pur Air Effects Destinations Range

I’m not particularly interested in science but I could listen to Suda Sudarsana, Procter & Gamble (P&G) fragrance expert, talk all day! He’s so obviously passionate about his work and it’s infectious! At breakfast, as I looked over Thailand’s sparkling sea, Suda talked about three new destination inspired scents in the Ambi Pur Air Effects range.

Destination Inspired Ambi Pur Air Effects Air Freshener

Ambi Pur Air Effects Destinations Range Thai Dragon Fruit New Zealand Springs Hawaiian Flowers

In stores now. RRP $5.99

New Zealand Springs

New Zealand Springs is a perfect likeness of the fresh outdoors captured in a bottle. This scent features a blend of white peach and red grapefruit with gentle hints of golden amber and oakmoss.

Thai Dragon Fruit

Thai Dragon Fruit is inspired by the exotic fruit of Thailand. This this new scent will awaken the sense and leave a fresh and lightly topical fragrance throughout the home.

Hawaiian Flowers

Hawaiian Flowers draws upon Hawaii’s abundance of beautiful fragrant flowers like freesia and jasmine with an eclectic mix of flavourful juicy pear, melon and succulent pineapple.

As I lifted a hot cup of tea to my lips, I jotted down a particular thing Suda said.

Scent is closely bound up with memory.

I had not thought about it before, but realised how true this was! I spent some of my childhood years in Papua New Guinea and sometimes, I will have a flashback, like I’m back there. I know it’s to do with my sense of smell and I wish I could capture it because my childhood was amazing. I spent many hours each day playing and exploring the environment. I have wonderful memories of my childhood, and since my mum died, I’ve been recalling many of the happy times we had together.

Later, I interviewed Chandler Burr, consultant for Ambi Pur, and he confirmed the role scent plays in regards to memory.

“I think scent is very, very viscerally felt, and so I do think it’s hugely important [for creating memories].”

{My cat Tiger and I in Papua New Guinea}

me in papua new guines

Interview with Chandler Burr

To read the entire transcript of the conversation I had with Chandler Burr, consultant for Ambi Pur, click here: Interview with Chandler Burr about Ambi Pur and Scent. In the interview, The Former New York Times Perfume Critic gave me wonderful insight into the sophistication of these new scents.

“[Ambi Pur] are providing you with something more than just a feeling; they’re providing you with a destination, an experience.” — Chandler Burr

Hawaiian Flowers: Alexander McQueen, John Galliano and Vivienne Westwood – that opulent demand they make on your sense of sight; the “Look at me!” That is very much is a visual analogue of the Hawaiian flowers scent. The hibiscus has a huge presence and it says, “Here I am! This is what I am! Pay attention!”

Thai Dragon Fruit: The Thailand dragon fruit scent is much sleeker. The beauty lies in the materials and the beauty lies in the subtlety. I think designers like Armani and Tom Ford rely on subtlety, not on wild cuts; they rely on the beautiful fabrics that are used. They don’t need to draw attention to themselves.

New Zealand Springs: With the New Zealand scent, I would say it’s like T-Shirt, Jeans and good pair of hiking boots.

What an exciting concept for home fragrance!

What was I doing in Thailand?

What was I doing in Thailand? Well, really, I was there to have an amazing experience, so who was I to argue? I lapped up ever single moment with an inspiring bunch of women. Below are some of my experiences.

Ambi Pur air effects destinations press trip

Day one: Travelled, Hawaii-five-0 style on a boat to a glorious beach. The air was humid and rich with weight. I walked the stretch of white sand dotted with splashes of colour before swimming in the tropical blue water. This experience gave me a wonderful representation of the gorgeous beaches of Hawaii.

Ambi Pur Air Effects Destination Range -- Hawaiian Flowers

Day two: Ate Thai Dragon Fruit at breakfast. It really is a stunning fruit to look at! Later, I attended a Thai cooking course (recipe here). I loved experiencing some of what the Thai culture had to offer.

Ambi Pur Air Effects Destinations Range -- Thai Dragon Fruit

Day three: First ever elephant ride. The ride ended close to a cascading waterfall. The water was loud as it crashed down the rock face. There was mist in the air that sat lightly on my body, leaving me feeling refeshed, despite the humid heat. The waterfall trip was inspired by the rugged and beautiful openness of New Zealand.

I was only in Thailand for three full days but it felt much longer than this. Time seemed to slow as I drank everything in while I was transported to the different and inspiring environments.

Ambi Pur Air Effects Destinations Range -- New Zealand Springs

My attitude towards scent has changed. In my own home, I’ve discovered its power to remove odour, create atmosphere, enhance comfort, express personality and inspire destinations. Also, I’ve come to appreciate the role scent has to play in recalling and making memories. I want to go to New Zealand, Thailand and Hawaii but until then, I’ll remember through my experiences linked with scent.

“It’s a moment, and it’s a wonderful experience. It marks time.” — Chandler Burr

***************************************

Giveaway

**Giveaway ended. Winners have been emailed**

Want to try it? I have the range of destination inspired Ambi Pur Air Effects and Ambi Pur Set & Refresh to giveaway.

Complete set of destination inspired Ambi Pur Air Effects — the nitrogen-based propellant delivers an arc of pure frangrance to refresh the air. (RRP $5.99 each)destination inspired ambi pur air effects rangeEntire range of destinations inspired Ambi Pur Set & Refresh collection — this latest innovation contains a special membrane deigned to slowly release scented oils, without the need for plugs or batteries. (RRP $4.79 each)

Ambi Pur destination inspired set and refresh range

(Total value: $50)

To enter the giveaway, just leave a comment below!

Terms:

1. Australian residents only

2. Open until Friday 21 October 2011.

3. The winner will be drawn randomly and notified by email. If no response is received from the email, the prize will be re-drawn.

Disclosure

I was treated to a scent inspired journey by Ambi Pur (thanks Ambi Pur — this mum loved it!). I was not paid for this review and all personal views are my own. To read more about my disclosure policy, read here.

Follow Ambi Pur on Facebook

Other Posts

Read Eden from Edenland’s funny take on the trip here: Blogger Wins Cannes Lion

Interview with Chandler Burr about Ambi Pur and Scent

Slow Life Down Without The Need to Be Less Busy

6 Things I Learned in Thailand

I See Colour

Out of the Office: In Thailand

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Comments

  1. Ria Fahlberg says

    I have heard that scent is the strongest link to memory, and I love when I catch a whiff of something on the breeze that reminds me of something I hadn’t thought of in years. I don’t have amazing experiences like yours in PNG or Thailand, but I wonder what perfectly everyday memories will arise from these scents for me…

  2. SANDY says

    JUST READING THE BLOG BRINGS BACK FOND MEMORIES OF HOLIDAYS LONG AGO!! WOULD LOVE THE CHANCE TO TRY THESE NEW SCENTS TO FRESHEN UP MY HOME!!

  3. says

    You look like you had an amazing time! I’ve actually read Chandler Burr’s book about perfume, it was fascinating so it’ll be interesting to read the interview. :) I’d love to fill my home with gorgeous scents that transport me across the globe!

    kate1485 at hotmail.com

  4. says

    Thailand is a beautiful country, I hope they recover soon from the flooding.
    I would be very interested to know if Ambipur really does cover up disgusting smells as per the TV ad. :)

  5. Elizabeth says

    A smell can capture a moment, it can remind me of places I’ve been, and people I’ve met. Sweet scents make my world a better place. I would love the opportunity for these scents to make my world a little sweeter.

  6. Sharyn Moody says

    Love the idea of walking into a room, closing my eyes and reminiscing of incredible times thanks to a divine scent from Ambi-Pur.

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    Thanks for the good writeup. It if truth be told was once a leisure account it.
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